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ABOUT A LOT
About our story and what we think is important
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OUR STORY
HOW IT BEGAN
The journy of A Lot Decoration started in a basement in Falköping. Two entrepreneurs with a passion for decoration began making wreaths. Struggling to find nice decorations, they came up with the idea for A Lot Decoration, initially supplying wreath decorations to flower shops. The range expanded over the years to include pots, candle holders, and lanterns.
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OUR VISION
A LOT TODAY
A lot has happened since then. Today, two decades later, the range consists of over 4,000 items including everything from ribbons and threaded cones to interior items like lamps, mirrors & cabinets. We now have over 20 employees. Our office, warehouse & showroom are located in Falköping.
Our customers are owner-driven interior and gift shops, furniture stores, garden centers, florists, decorators, as well as hotels and restaurants. Most of our customers are now in Sweden, Norway, and Finland. They want a range that feels unique/personal/unexpected and offers design at a good price. They want fast and personal service.
End customers are people who enjoy adding a touch of luxury to their decor and everyday moments. They seek the unique, personal, and unexpected. They want to find something to surprise with. Simply put: Products that bring joy.
Our vision is:
And this is what we do through our core values:
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NEAR
The familiar, warm, down-to-earth. Where deliveries and email replies are never far away. Where we show that we understand our customers' special needs and fix what helps them to in turn make their customers happy. Simply "that little extra" in both the range and customer service. Because we are more like family and friends than supplier-customer.
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SURPRISING
When a customer says that it “always feels like Christmas Eve when you unpack your goods”, we know we are doing the right thing. With our large range, there are plenty of beautiful things that can give that feeling. But we wouldn’t have come this far without the “A Lot-ish” – the wonderfully odd, unique and with just the right details to both fit in and stand out at the same time. The personal, exciting, beautiful, unexpected. The feeling that is in our DNA.
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JOY
We have one important thing in common with our customers. Namely, that we want people to feel good, to treat themselves and to feel satisfied. We want that for our customers, and they want that for their customers. That's kind of what we work with. The world can be pretty boring and gray on its own, so we strive together for what adds a little color to it. This applies to both our actions and our range. And it's about spreading the most important thing we have - JOY
It's like Christmas Eve when we unpack your deliveries.